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Technology

ads.txt

Last fetched

ads.txt is a technology in WhisperGraph's PredictLeads-derived TECHNOLOGY corpus, categorized under ad verification and optimization, with a published adopter count of 162 hostnames.

Profile

Broader grouping
advertising
Published adopter count
162

ads.txt (Authorized Digital Sellers) is an IAB Tech Lab initiative that allows publishers to publicly declare authorized digital sellers of their ad inventory, helping combat ad fraud and improve transparency in programmatic advertising. It works by placing a simple text file on the publisher’s domain listing trusted partners.

Vendor site: https://iabtechlab.com/ads-txt

Sample adopters

20 hostnames WhisperGraph observed running ads.txt, a sample of the 162 published adopters.

Related pages

Pivot from ads.txt into its category and the vendor behind it.

Queries

Resolves the slug's technology-name candidate(s) and projects the winner's fields.


MATCH (t:TECHNOLOGY)
WHERE t.name =~ $pattern
WITH t ORDER BY t.adopterCount DESC, t.name ASC
WITH collect(t)[0] AS winner, count(t) AS candidates
RETURN winner.name AS name,
       winner.description AS description,
       winner.category AS category,
       winner.parentCategories AS parentCategories,
       winner.adopterCount AS adopterCount,
       winner.url AS url,
       winner.vendorApex AS vendorApex,
       candidates
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