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Technology

Pardot

Last fetched

Pardot is a technology in WhisperGraph's PredictLeads-derived TECHNOLOGY corpus, categorized under marketing, with a published adopter count of 60,066 hostnames.

Profile

Category
marketing
Broader grouping
marketing
Published adopter count
60,066
Vendor
pardot.com

Pardot was a marketing automation solution designed for SMBs, offering lead nurturing, lead scoring, and analytics to help B2B companies close deals efficiently. In 2012, ExactTarget acquired Pardot. The following year, Salesforce acquired ExactTarget and integrated Pardot, later rebranding it as Account Engagement within Salesforce Marketing Cloud.

Vendor site: http://pardot.com

Sample adopters

20 hostnames WhisperGraph observed running Pardot, a sample of the 60,066 published adopters.

Related pages

Pivot from Pardot into its category and the vendor behind it.

Queries

Resolves the slug's technology-name candidate(s) and projects the winner's fields.


MATCH (t:TECHNOLOGY)
WHERE t.name =~ $pattern
WITH t ORDER BY t.adopterCount DESC, t.name ASC
WITH collect(t)[0] AS winner, count(t) AS candidates
RETURN winner.name AS name,
       winner.description AS description,
       winner.category AS category,
       winner.parentCategories AS parentCategories,
       winner.adopterCount AS adopterCount,
       winner.url AS url,
       winner.vendorApex AS vendorApex,
       candidates
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