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Technology

Prebid

Last fetched

Prebid is a technology in WhisperGraph's PredictLeads-derived TECHNOLOGY corpus, categorized under advertising, with a published adopter count of 118,782 hostnames.

Profile

Category
advertising
Broader grouping
advertising
Published adopter count
118,782

Prebid is an open-source header bidding solution for publishers to optimize programmatic advertising inventory. It increases competition by allowing multiple demand sources to bid in real-time, potentially maximizing revenue. Supporting various ad formats, Prebid integrates with ad exchanges and demand partners for flexibility and control. Implemented on the client side for faster response times and improved user experience.

Vendor site: http://prebid.org

Sample adopters

20 hostnames WhisperGraph observed running Prebid, a sample of the 118,782 published adopters.

Related pages

Pivot from Prebid into its category and the vendor behind it.

Queries

Resolves the slug's technology-name candidate(s) and projects the winner's fields.


MATCH (t:TECHNOLOGY)
WHERE t.name =~ $pattern
WITH t ORDER BY t.adopterCount DESC, t.name ASC
WITH collect(t)[0] AS winner, count(t) AS candidates
RETURN winner.name AS name,
       winner.description AS description,
       winner.category AS category,
       winner.parentCategories AS parentCategories,
       winner.adopterCount AS adopterCount,
       winner.url AS url,
       winner.vendorApex AS vendorApex,
       candidates
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