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Technology

Xaxis

Last fetched

Xaxis is a technology in WhisperGraph's PredictLeads-derived TECHNOLOGY corpus, categorized under advertising, with a published adopter count of 68 hostnames.

Profile

Category
advertising
Broader grouping
advertising
Published adopter count
68
Vendor
xaxis.com

Xaxis was a programmatic advertising company under GroupM, specializing in data-driven ad solutions across digital channels such as display, video, audio, and digital out-of-home (DOOH). It utilized AI and machine learning to optimize campaigns for measurable outcomes, focusing on delivering targeted and effective advertising. In April 2022, GroupM announced the formation of GroupM Nexus, integrating Xaxis with Finecast and GroupM Services into a unified performance organization.

Vendor site: https://www.xaxis.com

Sample adopters

20 hostnames WhisperGraph observed running Xaxis, a sample of the 68 published adopters.

Related pages

Pivot from Xaxis into its category and the vendor behind it.

Queries

Resolves the slug's technology-name candidate(s) and projects the winner's fields.


MATCH (t:TECHNOLOGY)
WHERE t.name =~ $pattern
WITH t ORDER BY t.adopterCount DESC, t.name ASC
WITH collect(t)[0] AS winner, count(t) AS candidates
RETURN winner.name AS name,
       winner.description AS description,
       winner.category AS category,
       winner.parentCategories AS parentCategories,
       winner.adopterCount AS adopterCount,
       winner.url AS url,
       winner.vendorApex AS vendorApex,
       candidates
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