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Technology

Yahoo Native

Last fetched

Yahoo Native is a technology in WhisperGraph's PredictLeads-derived TECHNOLOGY corpus, categorized under ad creative management, with a published adopter count of 12 hostnames.

Profile

Broader grouping
advertising, marketing
Published adopter count
12

Yahoo Native is an advertising platform that facilitates native advertising operations for businesses. It offers tools that allow marketing teams to create and manage ads that integrate seamlessly with content across the Yahoo! network. This technology is designed to enhance brand visibility and engagement by providing contextually relevant advertising experiences to users. Previously part of Verizon Media, Yahoo Native focuses on delivering performance-driven solutions for advertisers looking to reach target audiences effectively.

Vendor site: https://adspecs.yahooinc.com/native-ads/native-native-stream

Sample adopters

11 hostnames WhisperGraph observed running Yahoo Native, a sample of the 12 published adopters.

Hosting concentration

The networks announcing the IP addresses of a sample of 11 Yahoo Native adopters, not of all 12 published adopters. A hostname counts once per network.

Related pages

Pivot from Yahoo Native into its category and the vendor behind it.

Queries

Resolves the slug's technology-name candidate(s) and projects the winner's fields.


MATCH (t:TECHNOLOGY)
WHERE t.name =~ $pattern
WITH t ORDER BY t.adopterCount DESC, t.name ASC
WITH collect(t)[0] AS winner, count(t) AS candidates
RETURN winner.name AS name,
       winner.description AS description,
       winner.category AS category,
       winner.parentCategories AS parentCategories,
       winner.adopterCount AS adopterCount,
       winner.url AS url,
       winner.vendorApex AS vendorApex,
       candidates
Run yourself →

Reads a 20-host adopter sample and the ASNs announcing its IP addresses.


MATCH (:TECHNOLOGY {name: $name})<-[:RUNS_TECHNOLOGY]-(h:HOSTNAME)
WITH h LIMIT 20
OPTIONAL MATCH (h)-[:RESOLVES_TO]->(:IPV4)-[:ANNOUNCED_BY]->(ap:ANNOUNCED_PREFIX)
OPTIONAL MATCH (a:ASN)-[:ROUTES]->(ap) WHERE a.name IS NOT NULL
RETURN h.name AS host, a.name AS asn
LIMIT 200
Run yourself →

Or query Whisper from your own LLM workflow via the Whisper MCP server.