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Technology

Zeta DSP

Last fetched

Zeta DSP is a technology in WhisperGraph's PredictLeads-derived TECHNOLOGY corpus, categorized under ad exchanges, with a published adopter count of 5 hostnames.

Profile

Category
ad exchanges
Broader grouping
advertising, marketing
Published adopter count
5

Zeta DSP is a demand-side platform developed by Zeta Global, designed to facilitate programmatic advertising across various digital channels. It enables marketers to efficiently manage and optimize their advertising campaigns by leveraging extensive consumer data and advanced AI analytics. The platform aims to enhance ad targeting, maximize reach, and drive conversion by breaking down channel silos, thus providing a unified approach to digital marketing.

Vendor site: https://zetaglobal.com/terms-of-use-dsp

Sample adopters

5 hostnames WhisperGraph observed running Zeta DSP, a sample of the 5 published adopters.

Related pages

Pivot from Zeta DSP into its category and the vendor behind it.

Queries

Resolves the slug's technology-name candidate(s) and projects the winner's fields.


MATCH (t:TECHNOLOGY)
WHERE t.name =~ $pattern
WITH t ORDER BY t.adopterCount DESC, t.name ASC
WITH collect(t)[0] AS winner, count(t) AS candidates
RETURN winner.name AS name,
       winner.description AS description,
       winner.category AS category,
       winner.parentCategories AS parentCategories,
       winner.adopterCount AS adopterCount,
       winner.url AS url,
       winner.vendorApex AS vendorApex,
       candidates
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